Event planning isn’t just about ticket sales and looking for venues, it is about creating a valuable and enjoyable experience for your event attendees and there are so many elements that go into getting this right. In order to encourage your attendees to come back year after year, you need to make sure they have a good time.
Here are a few simple ways to keep your attendees happy once you’ve got them through the door.
Keep People Informed and Provide Clear Instructions
People like to know what is going on, as well as where they need to be and when. To avoid chaos and confusion on the day of your event, make sure you have someone on hand to tell your delegates key information such as dinner times, where to sit, where they can find rest rooms and so on.
Create a Comfortable Environment
It is important that you make sure the venue is a comfortable temperature and that your delegates can navigate the space with ease. Confusing table plans or venue layouts, poor or inadequate signage and an overly cold or warm temperature will negatively impact on your delegates event experience and may discourage future attendance.
Provide Relevant Information
Your event attendees will have various informational needs. They will need to know when the event takes place, where the event is held, how to travel to the event, and so on. It is important that you provide this information ahead of time, but there may be further information you could provide on arrival. For example, if networking forms a large part of your event offering, then it might be helpful to provide your attendees with a guest list and name badges, to make it easier for them to seek out relevant people to talk to. Event apps provide a fun and current way to do so, allowing attendees to connect before, during and after an event, and also usually have additional features like links to social media to increase engagement.
Keep Proceedings on Time
Your delegates will not thank you if your event runs over time. Many of your attendees may have travel plans or other commitments and running late could easily become a source of frustration.
Keep Things Snappy
There are few things as dull as a presentation that is too long. To avoid fatigue and loss of concentration, be sure to break your event down into smaller elements to sustain interest.
These are just a few ways in which you can help your attendees to get the most enjoyment from your event. For help with creating an event that your attendees will love, get in touch with Wendy at Wendy Marston Events.